Jurassic World exhibition event signage

To match the epic nature of the Jurassic World exhibit itself, the event branding needed to be equally impressive, immersive, and unforgettable. The task was to create a range of event branding materials that would not only captivate the audience but also enhance the overall experience of stepping into a world where dinosaurs roam the Earth once again.

To tackle this immense challenge, 1800 Projects was brought in, known for our exceptional expertise in producing high-impact event branding. In a monumental effort, 1800 delivered a comprehensive suite of branding materials designed to make Jurassic World The Exhibition an even more thrilling adventure.

Thanks to a strong collaboration with Second Sunday Events, who entrusted 1800 with this critical aspect of the exhibition, the following elements were meticulously produced:

Hoarding Signage and Custom Entry Signage: The adventure began the moment visitors approached the exhibition, greeted by awe-inspiring hoarding and entry signage. These pieces set the tone, promising an extraordinary encounter with the prehistoric inhabitants of Jurassic World. The signage was meticulously crafted to reflect the branding of the exhibition, creating a seamless transition from reality into the realm of dinosaurs.

Wall Wraps: The use of wall wraps was instrumental in transforming the exhibition space into a series of scenes straight out of the Jurassic World films. These large-scale graphics enveloped visitors, making them feel as though they had stepped directly into the park. The detail in the wraps was stunning, with each scene meticulously rendered to create a believable world where dinosaurs roamed free.

Printed Coreflute and Way-Finding: Practical elements such as printed Coreflute signs and way-finding systems were also branded to keep immersion intact while ensuring visitors could navigate the space easily. These signs were designed not only for functionality but as extensions of the exhibition’s aesthetic, contributing to the storytelling and enhancing the overall visitor experience.

Posters: Posters dotted around the exhibition provided information about the dinosaurs and scenes being depicted, enriching visitors’ understanding and engagement. Like every other branding element, these posters were carefully designed to be both informative and visually captivating, capturing the essence of the Jurassic World universe.

Thanks to the tireless efforts of 1800 and Second Sunday Events, Jurassic World The Exhibition became an instant hit, mesmerizing visitors with its attention to detail and immersive branding. The event branding played a pivotal role in bringing the exhibition to life, ensuring that the promise of getting closer to dinosaurs than ever before was fulfilled spectacularly.